Columns

Emami obtains total possession of The Man Company for Rs 177.63 cr, ET Retail

.New Delhi: FMCG major Emami has obtained the staying 49.60 per-cent risk in Helios Lifestyle, the parent provider of The Male Firm, for Rs 177.63 crore. The panel of supervisors of Emami Limited have actually authorized the acquisition of 1,33,572 capital shares of Rs 10 each of Helios Way of living from its existing investors, standing for 49.60 percent of the capital share financing of Helios, the firm pointed out in a BSE declaring. Emami actually owns a 50.40 per cent risk in The Man Provider. After getting the balance 49.60 percent concern, Helios is going to come to be an entirely possessed subsidiary of Emami.The completion of the achievement of Helios through Emami will enhance its presence in the fast-growing digital-first premium man cleaning section, the company claimed." Our experts had actually embraced the route of strategic investments in new-age startups incredibly early to leverage online chances brought about through fast digitalization to nurture brand-new motors of development. These strategic financial investments help us to have footprints in arising sectors that align with growing consumer choices," stated Harsha V Agarwal, Bad Habit Leader and MD, Emami.He added that Emami will remain to check out even more such chances for important assets that straighten with its existing line of businesses.Founded in 2013 through Hitesh Dhingra, Parvesh Bareja and Bhisham Bhateja, The Guy Business markets costs male grooming items featuring beard products, skin and hair treatment products, air freshener as well as perfumes.In FY24, The Man Firm stated a turn over of Rs 183 crore up from Rs 115 crore in FY23.
Released On Aug 31, 2024 at 09:51 AM IST.




Participate in the neighborhood of 2M+ industry experts.Subscribe to our e-newsletter to acquire most up-to-date insights &amp analysis.


Install ETRetail Application.Get Realtime updates.Spare your favorite write-ups.


Check to download and install App.

Articles You Can Be Interested In